Niloofar Rohi is Business Lead at Productic Studio, she sits between product ambition and commercial constraints, and makes sure both sides stay honest with each other.

She frames engagements, clarifies what is in and out of scope, and keeps partner conversations grounded in what the squad can actually deliver. She dislikes proposals that promise everything and decide nothing.

Outside work she hosts dinners that always run longer than planned. On the job, no scope ships without a decision owner.